King : King of the Ring

Olympics-inspired events for the creators of Candy Crush.

# Brand Experiences

King asked HoD for an original Olympics-inspired event program for up to 200 players and spectators at their annual gathering in Barcelona.

Thrown into a world of colour and pure playfulness, the Kingsters competed in marshmallow tower building, paper plane throwing and went head to head in a Disco Royal Rumble. The result? They all candy-crushed it.


ON WELCOME

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PARTY ARCHITECTS

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